Kevin Rudd will offer small businesses a tax deduction sweetener of up to $10,00 for equipment. Source: AAP
KEVIN Rudd came out swinging with less than a week to go in the election campaign, using Labor's official campaign launch to rev up the party faithful.
Opinion polls may be pointing to a Tony Abbott-led coalition win on September 7, but the prime minister isn't giving up, saying Labor can prevail.
"To those who say that Mr Abbott has already won this election, I say this - never, ever, ever underestimate the fighting spirit of the Australian Labor Party," Mr Rudd told a packed audience in Brisbane on Sunday.
"Never, ever, ever underestimate my fighting spirit as your prime minister."
He assured them he's been in tougher spots before and come back from behind.
He says he'll be fighting for the jobs of Australians until the last vote is cast on Saturday night.
"I believe we can prevail and I believe in the end we will prevail," he said to roars of approval from the audience.
Mr Rudd contrasted Labor's "positive vision" for the future, to the coalition's focus, which he said looked to the past.
He said he'd never seen a decent reform that the conservatives haven't set out to destroy, whereas for all Labor's faults, it had a go at building a better Australia.
"Yes, that means we don't always get it right. Yes, that means we have made mistakes."
He said Mr Abbott's cuts risked throwing the entire economy into recession in fragile global economic times and reminded the party faithful that Labor kept the economy strong through the Global Financial Crisis.
To help manage the next great economic transition, Labor would give small business a cash flow boost from next weekend, through an upfront tax deduction when they buy new equipment worth up to $10,000, bringing this and other recently announced measures to more than $5.4 billion.
At the same time, Labor would legislate to ensure multinational business projects worth $300 million or more use a greater number of Australian suppliers than skills, which is expected to generate up to $624 million in extra work for Australian industry and jobs every year.
Labor will also increase the Tools for Your Trade payment to 70,000 apprentices to $6000 to help buy their first set of tools, in contrast to Mr Abbott who is offering a $20,000 loan to "hang over your head" before even getting started.
The prime minister is also demanding states maintain and grow their funding to TAFE, or else his government would move to fund the colleges directly.
Mr Rudd was introduced by his wife Therese Rein, who painted a personal picture of her husband and said he was a man who governs for all Australians.
"He believes that dignity belongs to all, not just to some," she said.
Deputy Prime Minister Anthony Albanese opened the proceedings, saying Mr Abbott was no John Howard.
Mr Abbott sits in parliament saying "no, no, no", Mr Albanese said.
"If you want a bloke who can jump through tyres, vote for Tony Abbott, but if you want a bloke who can get you through the next global financial crisis, vote for Kevin Rudd," he said.